GIM Database

Single keyword (optional)

Document Type


Business Sector


Type of Organization

Role of the Poor

Millenium Development Goals





GIM Global Reports

First Global Report (2008) — Released 1 July 2008

“Creating Value for All: Strategies for Doing Business with the Poor”

First report coverThe first groundbreaking report of the UNDP Growing Inclusive Markets Initiative, the ‘Creating Value for All: Strategies for Doing Business with the Poor’ report was launched in July 2008. The first report with such depth and local knowledge, ‘Creating Value for All’ showcases 50 studies of inclusive business models prepared by researchers predominantly from developing countries. These case studies demonstrate the successful pursuit of both revenues and social impact by local and international small- and medium-sized companies, as well as multinational corporations that include the poor on the demand side, for example as clients and customers, and/or on the supply side, for example as entrepreneurs, producers, traders and employees.

In collaboration with GIM Advisory Board member institutions, the report was launched in 49 countries worldwide, including:

For more information, please visit the Creating Value for All launch site at

Download Report in Various Languages

Download Executive Summary (EnglishFrançaisEspañolJapanese / Bulgarian)

Download Full Report (EnglishFrançaisEspañol PortuguêsChinese / Arabic)

Download by chapter:
1 – Opportunities For Business and for the Poor
2 – Constraints Standing in the Way
3 – Adapt Products and Processes
4 – Invest in Removing Market Constraints
5 – Leverage the Strengths of the Poor
6 – Combine Resources and Capabilities With Others
7 – Engage in Policy Dialogue with Governments
8 – Taking Action
9 – Annexes

For more information about the report, please click on the links below
Report Advisory Board
Heat Maps
Strategy Matrix