GIM Database

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Role of the Poor

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National Reports

Colombia (2010)

On October 26, 2010, UNDP Colombia launched a GIM national report, titled “Estrategias Empresariales para la Superación de la Pobreza y la Exclusión en Colombia” (available in Spanish only). In partnership with the government and in collaboration with a wide steering committee (Acción Social, National Planning Department, Colombia Lider, AVINA, Ashoka, CECODES, ANDI, Fundación Carolina), Colombia is the first country to apply the GIM 2.0 research methodology at the national level, including the production of 13 national case studies and a contextualized GIM report.

The case studies are spread across sectors and regions, including in conflict-affected areas where companies are contributing to peace efforts through entrepreneurial activities. They include: Cemex’ Patrimonio Hoy, Compañía Nacional de Chocolates, Empresa Publica de Medellin, Peldar, aeioTu, Fundación Surtigas, Fundación UNE, Hugo Restrepo y Compañía, Corporación Oro Verde, Indupalma, Natura, PAVCO S.A. and Súper de Alimentos.

The report also introduces a new market constraint, namely ‘insecurity and mistrust’, as well as a new matrix for analyzing value exchanges among different stakeholders, as illustrated below.

Further to the publication of the report, Colombia is already executing a project for Inclusive Economic Development (DEI), which will develop inclusive business projects in 6 locations where low-income population and Internally Displaced People live.

Matrix of Value Exchange (“Matriz de Intercambio de Valor”)

Egypt (2007)

This report is a partial answer to the question on the role of the private sector in development in Egypt. It is the fruit of a joint initiative with the Ministry of Investment, private sector partners such as Vodafone and Mansour Group, and is intended to begin understanding how can the private sector in an environment of positive growth begin to include those occupying the base of the economic pyramid (BOP) and contribute to improving the overall status of human development in Egypt.

The main premise put forth by this report, “Business Solutions for Human Development” is that “you can bet on the poor”. The report reinforces in the Egyptian context, what has been known in other contexts for a while now, that private companies can make profit while simultaneously contributing to the reduction of poverty when they consciously place the poor as an important part of their overall agenda. The first of its kind in Egypt, the report showcases a number of innovative private sector and market-based solutions that address poverty alleviation. Some of the examples showcased include GIM case studies SEKEM and SIWA.