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Role of the Poor

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Related Publications

The Growing Inclusive Markets Initiative is built upon a wide existing research on the topic of core business and development. Please find below a non-exhaustive list of reports, publications, working papers and articles sourced from our partner institutions and other relevant actors. More publications can be found in the GIM searchable database.

Reports and Publications

Title: Next Generation Business Strategies for the Base of the Pyramid
Authors: Ted London and Stuart L. Hart
Publisher: FT Press
Date of publication: November 22, 2010

Title: Building Social Business: The New Kind of Capitalism That Serves Humanity’s Most Pressing Needs
Institution: PublicAffairs
Date of publication: May 11, 2010

Title: The Next Billions: Business Strategies to Enhance Food Value Chains and Empower the Poor
Institution: World Economic Forum
Date of publication: January 30, 2009

Title: The Next Billions: Business Strategies to Enhance Food Value Chains and Empower the Poor
Institution: World Economic Forum
Date of publication: January 30, 2009

Title: The Next Billions: Unleashing Business Potential in Untapped Markets
Institution: World Economic Forum
Date of publication: January 30, 2009

Title: Poverty Alleviation through Sustainable Strategic Business Models
Date of publication: October 2008
Author: Martin H. Klein
Download book (PDF)

Title: Et Les Clients Pauvres? Quand les enterprises s’engagent
Institution: IMS Entreprendre Pour La Cité
Date of publication: 2008
Authors: Henri de Reboul and Olivia Verger-Lisicki
Publisher: Autrement

Title: Sustainability Challenges and Solutions at the Base of the Pyramid
Date of publication: 2008
Editors: Prabhu Kandachar and Minna Halme
Publisher: GreenLeaf Publishing

Title: The Business of Health in Africa
Institution: International Finance Corporation (IFC)
Date of publication: December 18,2007
Download report (PDF)

Title: The Next 4 Billion: Market Size and Business Strategy at the Base of the Pyramid
Institution: World Resources Institute
Date of publication: March 2007
Authors: Allen Hammond, William Kramer, Julia Tran, Rob Katz, Courtland Walker

Title: Expanding Economic Opportunity: The Role of Large Firms
Institution: Harvard Kennedy School, CSR Initiative
Date of publication: 2007
Author: Beth Jenkins
Download report (PDF)

Title: Building Linkages for Competitive and Responsible Entrepreneurship
Institution: Kennedy School of Government and UNIDO
Date of publication: 2007
Author: Jane Nelson
Download report (PDF)

Title: Business Solutions for the Global Poor: Creating Social and Economic Value
Date of Publication: 2007
Author: Rangan V. Kasturi et al.
Publisher: John Wiley & Sons, Inc.

Title: Creating a World Without Poverty: Social Business and the Future of Capitalism
Date of Publication: 2007
Author: Muhammad Yunus
Publisher: PublicAffairs

Title: The Fortune at the Bottom of the Pyramid: Eradicating Poverty Through Profits
Date of Publication: February 6, 2006
Author: C.K. Prahalad
Publisher: Wharton School Publishing

Title: Enterprise Solutions to Poverty
Institution: The Shell Foundation
Date of publication: March 2005

Title: Capitalism at the Crossroads
Date of publication: February 25, 2005
Author: Stuart L. Hart
Publisher: Wharton School Publishing

Title:Unleashing Entrepreneurship: Making Business Work for the Poor
Institution: United Nations Development Programme
Date of publication: 2004

Title: Doing Business with the Poor: A Field Guide
Institution: World Business Council for Sustainable Development (WBCSD)
Date of publication: March 18, 2004
Download report (PDF)

Working Papers

Title: Harnessing Core Business for Development Impact
Author: Caroline Ashley
Institution: Overseas Development Institute (ODI)
Date of Publication: February 2009
Download Background Note (PDF)

Title: Romanticizing the Poor
Author: Aneel G. Karnani
Institution: University of Michigan – Stephen M. Ross School of Business
Published in Stanford Social Innovation Review
Date of Publication: Winter 2009

Title: Understanding the Markets of the Poor: A Market System Approach to Inclusive Business Models
Authors: Christina Gradl, Sahba Sobhani, Afke Bootsman and Austine Gasnier
Published in P. Kandachar and M. Halme (ed.). 2008. ”Sustainability Challenges and Solutions at the Base of the Pyramid: Business, Technology and the Poor”. Greenleaf Publishing
Date of Publication: September 2008

Title: Business and Poverty: Opening Markets to the Poor
Authors: Petkoski, Djordija B., V. Kasturi Rangan and William S. Laufer
Published in: Development Outreach: World Bank Institute
Date of Publication: June 2008

Title: Innovations to Make Markets More Inclusive for the Poor
Institution: Office of Development Studies/UNDP
Date of publication: November 2007
Download paper (PDF)

Title: A Base-of-the-Pyramid Perspective on Poverty Alleviation
Institution: William Davidson Institute/Stephen M. Ross School of Business, University of Michigan
Date of publication: July 2007
Author: Ted London
Download paper (PDF)

Title: Fortune at the Bottom of the Pyramid: A Mirage
Author: Aneel G. Karnani
Institution: University of Michigan – Stephen M. Ross School of Business
Published as Ross School of Business Paper No. 1035
Last revised: April 30, 2007

Title: The Role of the Private Sector in Expanding Economic Opportunity through Collaborative Action
Authors: Jane Nelson and Beth Jenkins
Institution: Harvard Kennedy School, CSR Initiative
Date of Publication: 2007

Title: The Role of the Information and Communications Technology Sector in Expanding Economic Opportunity
Authors: William J. Kramer, Beth Jenkins, and Robert S. Katz
Institution: Harvard Kennedy School, CSR Initiative
Date of publication:  2007

Title: The Public Role of Private Enterprise: Evaluating What Works, Developing Leaders, Supporting Policy and Practice
Author: Jane Nelson
Institution: Harvard Kennedy School, CSR Initiative
Date of publication: 2006

Title: The Public Role of Private Enterprise: Risks Opportunities and New Models of Engagement
Author: Jane Nelson
Institution: Harvard Kennedy School
Date of publication: 2004

Title: Strategies for the Bottom of the Economic Pyramid: India as as Source of Innovation
Author: Rangan V. Kasturi
Published in: Reflections 3, No. 4
Date of publication: Summer 2002

Making Markets Work for the Poor (M4P)

Title: A Synthesis of the Making Markets Work for the Poor (M4P) Approach (PDF)
Institutions: UK Department for International Development and Swiss Agency for Development and Cooperation
Date of publication: 2008

Title: Perspectives on the Making Markets Work for the Poor (M4P) Approach (PDF)
Institutions: UK Department for International Development and Swiss Agency for Development and Cooperation
Date of publication: 2008

Title: Making Market System Work Better for the Poor (M4P) Introduction to the Concept (PDF)
Institutions: ADB and UK Department for International Development
Date of publication: February 2005

Title: Making Markets Work for the Poor, an Objective and an Approach for Governments, and Development Agencies (PDF)
Authors: David Ferrand, Alan Gibson and Hugh Scott
Date of publication: 2004